User Generated Relevance Ranking has a name - Google Co-op
The rather disappointing single-minded Personalized Search feature from Google got a very nice update this week. Adding community driven tagging and 3rd party source linking with Google Co-op. This makes it the first large scale search engine with user generated relevance ranking.
Tried to make use of the Subscribed Link feature to integrate local.ch in my Google searches.
Searching for "%yellow pages category% in %zip code%" should trigger the link in the SERP
Want to test it for yourself - subscribe to my co-op profile and your Google search results will feature the Subscribed Link.
Note: only works on google.com (make sure your are not on .ch or any other country). Only a limited amount of categories are working yet.. try restaurant, hairdresser, garage, carpenter, insurance, hotel, lawyer, dentist, architect.
The definition format is still limited for my taste (or it might need another RTFM)
Technorati Tags: googlecoop subscribedlink personalizedsearch
Tried to make use of the Subscribed Link feature to integrate local.ch in my Google searches.
Searching for "%yellow pages category% in %zip code%" should trigger the link in the SERP
Want to test it for yourself - subscribe to my co-op profile and your Google search results will feature the Subscribed Link.
Note: only works on google.com (make sure your are not on .ch or any other country). Only a limited amount of categories are working yet.. try restaurant, hairdresser, garage, carpenter, insurance, hotel, lawyer, dentist, architect.
The definition format is still limited for my taste (or it might need another RTFM)
Technorati Tags: googlecoop subscribedlink personalizedsearch
cool :-) --> Could you do it also for all query-terms in the "What"-Field and not only for the yellow-page categories?
Posted by
andreas.fischler@namics.com |
May 12, 2006 3:39 PM
sounds obvious - yet I didn't manage to do it.. need invest more time with experimenting the regexp feature.
On the other hand - I don't want to create a catch-all results with "in" rule. A controlled term list would allow me to provide added value to the user (beyond the direct link to the query)...
Posted by
Cedric |
May 12, 2006 7:14 PM
an interesting conundrum. if you were to offer this feature to your users, and encourage them to sign up (not relevant currently as it does not work on google.ch), would the added convenience for your users, and the additional exposure, offset the loss of ad impressions on local.ch (as people jump directly to the results page)?
Posted by
Gregor J. Rothfuss |
May 12, 2006 7:21 PM
...which is good - as local.ch will mainly provide SMEs in-context ad products around the SERP.
And (that was one of the things I refereed as "added value" before) we could provide in-context "sponsored" links directly into the Google "Subscribed Link"
Posted by
Cedric |
May 13, 2006 12:35 AM
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